Living the corporate purpose : insights from companies in Asia

1. The "3As" purpose framework -- 2. Becton Dickinson & Co (BD): advancing the world of health -- 3. DBS Bank Ltd (DBS): making banking joyful -- 4. Kova Paints Group (Kova): providing Vietnamese people with sustainable and affordable living environments -- 5. LIXIL Group Corp (LIXIL): making better homes a reality for everyone, everywhere -- 6. Mahindra Group (Mahindra): rise -- 7. Olam International (Olam): re-imagining global agriculture and food systems -- 8. Prudential Assurance Co (Prudential): innovating to help everyone live well -- 9. Red Hat : Red Hat exists to promote openness -- 10. Royal DSM N.V. (DSM): creating brighter lives for all -- 11. Siemens AG (Siemens): creating environments that care -- 12. Tata Group: improving communities through long term stakeholder value creation -- 13. The Kellogg Co (Kellogg's): nourishing families so they can flourish and thrive -- 14. UPS: connecting a global community through intelligent logistic networks.