Local Heroes and Superstars
Year of publication: |
2008
|
---|---|
Authors: | Brandes, Leif ; Franck, Egon ; Nüesch, Stephan |
Published in: |
Journal of Sports Economics. - Vol. 9.2008, 3, p. 266-286
|
Subject: | superstar effect | consumer demand | soccer | talent | popularity |
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