Locked in by social media features? : translating clicks and comments into value
Year of publication: |
[2017]
|
---|---|
Authors: | Larson, Eric C. ; Haran, Vidya |
Published in: |
Internetworked world : 15th Workshop on e-Business, WeB 2016, Dublin, Ireland, December 10, 2016 : revised selected papers. - Cham : Springer, ISBN 978-3-319-69643-0. - 2017, p. 104-109
|
Subject: | Social Web | Social web | Digitale Plattform | Digital platform | Kundenintegration | Customer integration | Produktentwicklung | New product development |
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