Longitudinal upgrades and asymmetric effects of satisfaction and perceived-value
Year of publication: |
2023
|
---|---|
Authors: | Miller, Chadwick J. ; Sajtos, Laszlo ; Lemon, Katherine N. ; Salas, Jim ; Troncoza, Martha ; Ostrom, Lonnie L. |
Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 2054-1651, ZDB-ID 2020791-8. - Vol. 37.2023, 4, p. 478-495
|
Subject: | Downgrade | Relationships | Satisfaction | Spending | Upgrade | Value |
-
Buying marital bliss : time-saving purchases promote relationship satisfaction
Whillans, Ashley V., (2018)
-
Consumer decision to upgrade or downgrade a service membership
Marinova, Detelina, (2014)
-
Miller, Chadwick J., (2019)
- More ...
-
Activity apprehension in experiential purchases
Miller, Chadwick J., (2021)
-
Miller, Chadwick J., (2021)
-
One does not fit all : what is in a salesperson sample?
Rutherford, Brian N., (2023)
- More ...