Looking for performance : how innovation and strategy may affect market orientation models
Jesús J. Cambra-Fierro; Susan Hart; Ana Fuster Mur; Yolanda Polo Redondo
Year of publication: |
2011
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Authors: | Cambra-Fierro, Jesús J. ; Hart, Susan ; Fuster Mur, Ana ; Polo Redondo, Yolanda |
Published in: |
Innovation : management, policy & practice ; the international journal for innovation research, commercialization, policy analysis and best practice. - Maleny, Qld : eContent Management Pty Ltd, ISSN 1447-9338, ZDB-ID 21764566. - Vol. 13.2011, 2, p. 154-172
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