Loss aversion or lack of trust : why does loss framing work to encourage preventive health behaviors?
Year of publication: |
2023
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Authors: | Beam, Emily A. ; Masatioglu, Yusufcan ; Watson, Tara ; Yang, Dean |
Published in: |
Journal of behavioral and experimental economics. - Amsterdam [u.a.] : Elsevier, ZDB-ID 2769607-8. - Vol. 104.2023, p. 1-17
|
Subject: | Preventive health | Loss aversion | Trust | Loss framing | Prospect Theory | Prospect theory | Gesundheitsvorsorge | Preventive care | Risikoaversion | Risk aversion | Vertrauen | Confidence | Verlust | Loss | Konsumentenverhalten | Consumer behaviour |
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