Macromarketing pedagogy : empowering students to achieve a sustainable world
Year of publication: |
2021
|
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Authors: | Shapiro, Stanley ; Beninger, Stefanie ; Domegan, Christine ; Reppel, Alexander ; Stanton, Julie ; Watson, Forrest |
Published in: |
Journal of macromarketing. - Thousand Oaks, Calif. : Sage, ISSN 1552-6534, ZDB-ID 2068181-1. - Vol. 41.2021, 1, p. 104-115
|
Subject: | macromarketing pedagogy | marketing systems | pedagogy place | sustainability | sustainable development goals | technology | Marketingtheorie | Marketing theory | Nachhaltige Entwicklung | Sustainable development | Pädagogik | Pedagogy |
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