Making a global impact the institutions-based view and African contingency theory development
Year of publication: |
2020
|
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Authors: | Burgess, Steven M. |
Published in: |
Journal of African business. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1522-9076, ZDB-ID 2112760-8. - Vol. 21.2020, 4, p. 439-461
|
Subject: | African emerging markets | Contingency theory | institutional theory | institutions-based view | marketing research | Afrika | Africa | Kontingenztheorie | Institutionenökonomik | Institutional economics | Schwellenländer | Emerging economies |
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