Making "freemium" work
Year of publication: |
2014
|
---|---|
Authors: | Kumar, Vineet |
Published in: |
Harvard business review : HBR. - Boston, Mass. : Harvard Business School Publ. Corp., ISSN 0017-8012, ZDB-ID 2382-6. - Vol. 92.2014, 5, p. 27-29
|
Subject: | Unternehmensgründung | Business start-up | Geschäftsmodell | Business model | Marketingmanagement | Marketing management | Digitale Dienste | Web-based service |
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