Management kleiner und mittlerer Unternehmen : strategische Aspekte, operative Umsetzung und Best Practice

hrsg. von Patrick Haag

Strategic and operational issues are both critical to the management of SMEs. This textbook undertakes a scientific examination of broad topical areas including founding, business development, and ownership transfer, as well as operational implementation in the realms of marketing, human resources, communication, finance, taxes, law, and mediation.

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Year of publication:	©2015
Other Persons:	Haag, Patrick (ed.)
Publisher:	Berlin [u.a.] : de Gruyter Oldenbourg
Subject:	KMU \| SME \| Strategisches Management \| Strategic management \| Klein- und Mittelbetrieb \| Management
Description of contents:	Description [degruyter.com] ; Description [degruyter.com] ; Description [degruyter.com]

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Extent:	Online-Ressource (XXV, 537 S.)
Series:	De Gruyter eBook-Paket Wirtschaftswissenschaften
Type of publication:	Book / Working Paper
Language:	German
Notes:	Literaturangaben - Enth. zahlr. Beitr In German
ISBN:	978-3-11-041393-9 ; 978-3-11-041392-2
Other identifiers:	10.1515/9783110413939 [DOI]
Classification:	Unternehmensführung
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10014482156