Management strategy : achieving sustained competitive advantage
Alfred A. Marcus (University of Minnesota), Anne N. Cohen (University of Minnesota)
| Year of publication: |
[2017] ; Third edition
|
|---|---|
| Authors: | Marcus, Alfred A. ; Cohen, Anne N. |
| Publisher: |
New York, NY : McGraw-Hill Education |
| Subject: | Strategisches Management | Strategic management | Wettbewerbsvorteil | Competitive advantage | Management |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | xx, 248 Seiten Illustrationen |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | English |
| ISBN: | 1-259-34548-3 ; 978-1-259-34548-7 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011474352