Managing a supply chain under the impact of customer reviews : a two-period game analysis
Xuerong Wang, Mingming Leng, Jingpu Song, Chunlin Luo, Sunyuen Hui
| Year of publication: |
2019
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|---|---|
| Authors: | Wang, Xuerong ; Leng, Mingming ; Song, Jingpu ; Luo, Chunlin ; Hui, Sunyuen |
| Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 277.2019, 2 (1.9.), p. 454-468
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| Subject: | Supply chain management | Customer reviews | Pricing | Quality | Game theory | Lieferkette | Supply chain | Spieltheorie | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ejor.2019.02.033 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012021963