Managing business in a multi-channel world : success factors for E-business
Timo Saarinen, Markku Tinnila, Anne Tseng, [editors]
| Year of publication: |
2005
|
|---|---|
| Other Persons: | Saarinen, Timo (contributor) ; Tinnilä, Markku (contributor) ; Tseng, Anne (contributor) |
| Institutions: | IGI Global (contributor) |
| Publisher: |
Hershey, Pa : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) |
| Subject: | Electronic Commerce | E-commerce | Management | Informationstechnik | Information technology | Informationsmanagement | Information management | Innovationsmanagement | Innovation management | Erfolgsfaktor | Success factor |
| Description of contents: |
This book addresses the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace.
Table of Contents [gbv.de]
|
Online Resource
| Extent: | Online-Ressource(electronic texts (xvii, 347 p. : ill.)) |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references and index Restricted to subscribers or individual electronic text purchasers Mode of access: World Wide Web Also available in print. |
| ISBN: | 978-1-59140-631-0 ; 1-59140-631-5 ; 1-59140-629-3 ; 1-59140-630-7 ; 978-1-59140-629-7 ; 978-1-59140-630-3 |
| Other identifiers: | 10.4018/978-1-59140-629-7 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011726389