Managing business-to-business open innovation : a project-level approach
Year of publication: |
2021
|
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Authors: | Markovic, Stefan ; Bagherzadeh, Mehdi ; Van Haverbeke, Wim ; Bogers, Marcel L. A. M. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 94.2021, p. 159-163
|
Subject: | Business-to-business | Future research opportunities | Innovation projects | Open innovation | Openness | Project perspective | Westliche Staaten | Western countries | Innovationsmanagement | Innovation management | Projektmanagement | Project management | Open Innovation | Lieferantenmanagement | Supplier relationship management | Innovation |
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