Managing headquarters-subsidiary relations from a knowledge perspective : strategies for transnational media companies abstract
Year of publication: |
2011
|
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Authors: | Strube, Mania ; Berg, Nicola |
Published in: |
JMM : the international journal on media management. - Philadelphia, Pa. : Taylor & Francis Group, ISSN 1424-1277, ZDB-ID 2010027-9. - Vol. 13.2011, 4, p. 225-251
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Subject: | Multinationales Unternehmen | Transnational corporation | Wissensmanagement | Knowledge management | Welt | World | Mediensektor | Media industries | Strategisches Management | Strategic management | Globalisierung | Globalization | Tochtergesellschaft | Subsidiary company |
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