Managing hotels in the downturn : smart revenue growth through pricing optimisation
Year of publication: |
2009
|
---|---|
Authors: | Butscher, Stephan A. ; Vidal, David ; Dimier, Charles |
Published in: |
Journal of revenue and pricing management. - Basingstoke : Palgrave Macmillan, ISSN 1476-6930, ZDB-ID 2114191-5. - Vol. 8.2009, 5, p. 405-409
|
Subject: | Hotellerie | Hotel industry | Wirtschaftskrise | Economic crisis | Krisenmanagement | Crisis management | Leistungsbündel | Bundling strategy |
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