Managing Swiss Hospitality : how cultural antecedents of innovation and customer-oriented value systems can influence performance in the hotel industry
Year of publication: |
2012
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Authors: | Tajeddini, Kayhan ; Trueman, Myfanwy |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 31.2012, 4, p. 1119-1129
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Subject: | Hotellerie | Hotel industry | Beziehungsmarketing | Relationship marketing | Innovation | Unternehmenskultur | Corporate culture | Schweiz | Switzerland |
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