Manufacturer's encroachment strategy with substitutable green products
Year of publication: |
2021
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Authors: | Li, Jin ; Hu, Zening ; Shi, Victor ; Wang, Qian |
Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 235.2021, p. 1-15
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Subject: | Dual channel | Encroachment strategy | Green awareness | Green supply chain | Lieferkette | Supply chain | Umweltmanagement | Environmental management | Öko-Produkt | Sustainable product | Industrie | Manufacturing industries | Nachhaltigkeit | Sustainability | Vertriebsweg | Distribution channel | Öko-Marketing | Green marketing |
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