Manufacturer Support for a Partially Integrated Channel in South Korea: Power-dependence vs. Marketing Effectiveness Perspective
| Year of publication: |
2013
|
|---|---|
| Authors: | Yi, Ho-Taek ; Dubinsky, Alan J. ; Lim, Chae Un |
| Published in: |
Canadian journal of administrative sciences : a journal of the Administrative Sciences Association of Canada. - Montréal, ISSN 0825-0383, ZDB-ID 10367810. - Vol. 30.2013, 2, p. 86-100
|