Mapping the perspectives of coopetition and technology-based strategic networks : a case of smartphones
Year of publication: |
2014
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Authors: | Rusko, Rauno |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 43.2014, 5, p. 801-812
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Subject: | Coopetition | Smartphone industry | Game-perspective strategic map | Strategic networks | Koopetition | Unternehmensnetzwerk | Business network | Unternehmenskooperation | Inter-firm cooperation | Strategisches Management | Strategic management | Mobiltelefon | Mobile phone | Strategische Allianz | Strategic alliance | Wettbewerbsstrategie | Competitive strategy |
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