Extent: | XII, 314 S. graph. Darst. 23 cm |
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Series: | Marktorientierte Unternehmensführung. - Frankfurt, M. : Lang, ISSN 0178-8183, ZDB-ID 1126490-1. - Vol. 6 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Bibliografie enthalten ; Bibliography included |
Language: | German |
Thesis: | Zugl.: Siegen, Univ., Diss., 1987 |
Notes: | Literaturverz. S. 292 - 314 |
ISBN: | 3-8204-1234-4 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000083492