Market development at the bottom of the pyramid: examining the role of information and communication technologies
Year of publication: |
2012
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Authors: | Tarafdar, Monideepa ; Anekal, Prashanth ; Singh, Ramendra |
Published in: |
Information technology for development : an internat. journal. - Hoboken, NJ : Wiley, ISSN 0268-1102, ZDB-ID 547360. - Vol. 18.2012, 4 (1.10.), p. 311-332
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