Market entry strategies in post-financial crisis Southeast Asia : the case of Japanese manufacturing firms
Year of publication: |
2009
|
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Authors: | Kawai, Norifumi ; Jonas, Manja |
Published in: |
Asian business & management. - Basingstoke : Palgrave Macmillan, ISSN 1472-4782, ZDB-ID 2180894-6. - Vol. 8.2009, 3, p. 247-275
|
Subject: | Multinationales Unternehmen | Transnational corporation | Japanisch | Japanese | Industrie | Manufacturing industries | Internationaler Markteintritt | International market entry | Südostasien | Southeast Asia |
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