Market leadership in Brazil's ICT sector : the cases of Totvs and Positivo
Bruno César Araújo and Rodrigo Abdalla Filgueiras de Sousa
| Year of publication: |
[2017]
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|---|---|
| Authors: | Araújo, Bruno César Pino Oliveira de ; Sousa, Rodrigo Abdalla Filgueiras de |
| Published in: |
The rise to market leadership : new leading firms from emerging countries. - Cheltenham, UK : Edward Elgar Publishing, ISBN 1-78347-678-8. - 2017, p. 176-203
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| Subject: | Marktführer | Market leader | IKT-Sektor | ICT industry | ERP-System | ERP system | Brasilien | Brazil | 2000-2011 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section ; Fallstudie ; Case study |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011660328