Market segmentation by price-quality schedules : some evidence from automobiles
Year of publication: |
1992
|
---|---|
Authors: | Kwoka, John E. |
Published in: |
The journal of business : B. - Chicago, Ill. : Univ. of Chicago Press, ISSN 0021-9398, ZDB-ID 241617-7. - Vol. 65.1992, 4, p. 615-628
|
Subject: | Mussa Rosen | Produktgestaltung | Product design | Kfz-Markt | Automotive market | USA | United States | 1980 |
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