Marketers fiddle while consumers burn
Year of publication: |
1968
|
---|---|
Authors: | Weiss, E. B. |
Published in: |
Harvard business review : HBR. - Boston, Mass. : Harvard Business School Publ. Corp., ISSN 0017-8012, ZDB-ID 2382-6. - Vol. 46.1968, 4, p. 45-53
|
Subject: | Verbraucherschutz | Vereinigte Staaten |
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