Marketing 2000 : Prognosemethoden und Prognosen der Zukunftsforschung in der Absatzwirtschaft
von Herbert Westermann
| Year of publication: |
1979
|
|---|---|
| Authors: | Westermann, Herbert |
| Publisher: |
Berlin : E. Schmidt |
| Subject: | Marktforschung | Marketing |
| Extent: | 124 S. graph. Darst. 8° |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. 118 - 120. |
| ISBN: | 3-503-01780-1 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000002578