Marketing-Analysen : Konzepte und Strategien im PC-Markt
Manfred Kauffmann
| Year of publication: |
1993
|
|---|---|
| Authors: | Kauffmann, Manfred |
| Publisher: |
München : Profil |
| Subject: | Elektronikmarkt | Electronics market | Marketingmanagement | Marketing management | Marktforschung | Market research | Personal Computer | Personal computer | Personal Computermarkt | Marketing | Strategisches Management |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 191 S graph. Darst 24 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included |
| Language: | German |
| Notes: | Literaturverz. S. 147 - 166 kart. : DM 38.00 |
| ISBN: | 3-89019-333-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000340262