Marketing and technological absorptive capacities : environmental antecedents and performance outcomes in high-tech firms
Aviv Shoham, Yoel Asseraf, Sara Lev, and Avi Fiegenbaum (posthomulously)
| Year of publication: |
July-September 2017
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| Authors: | Shoham, Aviv ; Asseraf, Yoel ; Lev, Sara ; Fiegenbaum, Avshalom |
| Published in: |
Journal of business-to-business marketing. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1051-712X, ZDB-ID 1121779-0. - Vol. 24.2017, 3, p. 165-182
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| Subject: | absorptive capacity | environment | innovation | marketing; performance | technology | industrial marketing | business marketing | Hochtechnologie | High technology | Absorption | Marketingmanagement | Marketing management | Marketing | B-to-B-Marketing | Business-to-business marketing | Innovation | Unternehmenserfolg | Firm performance | Innovationsmanagement | Innovation management | Industrie | Manufacturing industries |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/1051712X.2017.1345258 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011763044