Marketing audit checklists : a guide to effective marketing resource realization
Aubrey Wilson
| Year of publication: |
1993 ; 2. ed., fully rev. and extended
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|---|---|
| Authors: | Wilson, Aubrey |
| Publisher: |
London [u.a.] : McGraw-Hill |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXIV, 283 S. : Ill. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| ISBN: | 0-07-707760-1 |
| Source: |
Persistent link: https://www.econbiz.de/10004213984