Marketing cinematografic/ Film Marketing (Romanian Version)
Other Persons: | DRON, Mihaela (contributor) |
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Institutions: | Editura Lumen, Department of Economics |
Subject: | product or industry | Film Marketing | “sui generis” product |
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Kohli, Gurdeep Singh, (2014)
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The differential success of movie trailers
Suckfüll, Monika, (2015)
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Promoting tourism destination through film-induced tourism : the case of Japan
Strielkowski, Wadim, (2017)
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RUSU, Natalia,
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RUS, Raluca,
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RUS, Raluca,
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