Marketing communication management
Otto Ottesen
| Year of publication: |
2001 ; 1. ed.
|
|---|---|
| Authors: | Ottesen, Otto |
| Publisher: |
Copenhagen : Copenhagen Business School Pr. [u.a.] |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 358 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 87-16-13335-8 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004608998