Marketing communications in the classroom : the parents' view
Year of publication: |
2011
|
---|---|
Authors: | Doster, Leigh ; Tyrrell, Julia M. |
Published in: |
Journal of marketing communications. - Abingdon : Taylor & Francis, ISSN 1352-7266, ZDB-ID 1317851-9. - Vol. 17.2011, 1, p. 1-15
|
Subject: | Cause-Related Marketing | Cause-related marketing | Marketingmanagement | Marketing management | Unternehmensethik | Business ethics | Schule | School | Großbritannien | United Kingdom |
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