Marketing cooperation and public policy in Italian networks of fashion firms
Year of publication: |
2011
|
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Authors: | Guercini, Simone ; Runfola, Andrea |
Published in: |
Network strategies for regional growth. - Basingstoke, Hampshire [u.a.] : Palgrave Macmillan, ISBN 0-230-27330-0. - 2011, p. 163-184
|
Subject: | Raumordnung | Physical planning | Regionalpolitik | Regional policy | Unternehmensnetzwerk | Business network | Marketing | Unternehmenskooperation | Inter-firm cooperation | Bekleidungsindustrie | Clothing industry | Italien | Italy |
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