Marketing : Einführung in die Absatzpolitik
Heribert Meffert
| Year of publication: |
1977
|
|---|---|
| Authors: | Meffert, Heribert |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Absatzpolitik | Marketing |
| Extent: | 591 S. graph. Darst. 8° |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. [555] - 574. - Literaturangaben |
| ISBN: | 3-409-36972-4 ; 3-409-36971-6 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000029706