Marketing
Year of publication: |
2012 ; 2nd ed.
|
---|---|
Authors: | Elliott, Greg |
Other Persons: | Rundle-Thiele, Sharyn (contributor) ; Waller, David (contributor) |
Publisher: |
Milton, Qld. : Wiley Chichester : John Wiley [distributor] |
Subject: | Marketing | Marketing. |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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LA GESTIÓN DE LA PROGRAMACIÓN TEATRAL EN ESPAÑA /
Cuadrado García, M., (2007)
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Duncan, Kevin,
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Another masterclass in modern marketing ideas
(2012)
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Marketing : core concepts & applications
Elliott, Greg, (2008)
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Mining for mindsets : the conceptual anatomy of a successful crisis communication strategy in mining
Charlebois, Sylvain, (2009)
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Modelling customer loyalty in financial services : a hybrid of formative and reflective constructs
Baumann, Chris, (2011)
- More ...