Marketing
Year of publication: |
2008
|
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Authors: | Grewal, Dhruv ; Levy, Michael |
Publisher: |
Boston, Mass. [u.a.] : McGraw-Hill/Irwin |
Subject: | Marketing |
Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] ; Description [loc.gov] |
Extent: | Getr. Zählung Ill., graph. Darst. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch ; Textbook |
Language: | English |
ISBN: | 978-0-07-304902-1 ; 0-07-304902-6 |
Source: | ECONIS - Online Catalogue of the ZBW |
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