Marketing
Klaus Höfner ; Hermann Paul ; Fritz-Reinhard Stroschein
| Year of publication: |
1996 ; 4., überarb. Aufl.
|
|---|---|
| Authors: | Höfner, Klaus ; Paul, Hermann ; Stroschein, Fritz-Reinhard |
| Publisher: |
Landsberg/Lech : Verl. Moderne Industrie |
| Subject: | Marketing | Lehrbuch |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 226 S. : Ill., graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-478-34814-5 |
| Source: |
Persistent link: https://www.econbiz.de/10004308447