Extent:
XI, 305 Seiten
Illustrationen, Diagramme
240 mm x 160 mm
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch ; Textbook
Language: German
Notes:
Literaturverzeichnis: Seite 287-296
Literaturangaben
ISBN: 3-8006-4644-7 ; 978-3-8006-4644-9
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10011412998