Extent: | XI, 335 S. Ill., graph. Darst. 227 mm x 153 mm |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch ; Sammelwerk ; Collection of articles of several authors ; Textbook |
Language: | German |
Notes: | Literaturangaben Enth. 13 Beitr. 201312 |
ISBN: | 3-8305-3253-9 ; 978-3-8305-3253-8 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010363765