Marketing in China
edited by Yonggui Wang
| Year of publication: |
2016
|
|---|---|
| Other Persons: | Wang, Yonggui (ed.) |
| Publisher: |
Los Angeles : SAGE reference |
| Subject: | Marketing | Marktforschung | Market research | Konsumentenverhalten | Consumer behaviour | Nationalkultur | National culture | Marketingmanagement | Marketing management | Internationales Marketing | International marketing | China |
| Published items: |
4 hits in ECONIS - Online Catalogue of the ZBW
|
| Series: | |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors |
| Language: | English |
| ISBN: | 1-4739-1579-1 ; 978-1-4739-1579-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011390389