Marketing in East and West Europe : similarities and differences
Year of publication: |
1981
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Authors: | Piha, Kalevi |
Published in: |
European research : marketing, opinion, advertising. - Amsterdam : Kluwer, ISSN 0304-4297, ZDB-ID 187529-2. - Vol. 9.1981, 4, p. 144-152
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Subject: | Aussenwirtschaftsbetrieb | UdSSR |
Description of contents: |
Piha, Kalevi: Export to the Soviet Union. S. 144-152
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Upravlenie vnešnej torgovlej : celi, funkcii, metody
Gruzinov, Vladimir Petrovič, (1975)
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Legal aspects of doing business with the USSR and Eastern Europe
Connor, John T., (1977)
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The legal and practical aspects of trade with the Soviet Union
Giffen, James Henry, (1969)
- More ...
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Business ethics and business philosophy
Piha, Kalevi, (1988)
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Marketing audit as a strategic tool for improving a company's decision making
Piha, Kalevi, (1987)
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Strategic marketing of Finnish products in the U.S.
Darling, John R., (1984)
- More ...