Marketing in Japan : a management guide

Michael Y. Yoshino. Forew. by Patrick M. Boarman and Richard C. King. Spons. by the Center for International Business, Pepperdine University, Los Angeles and Malibu, California

Year of publication:	1975
Authors:	Yoshino, Michael Y.
Other Persons:	Boarman, Patrick M. (contributor) ; King, Richard C. (contributor)
Institutions:	Center for International Business, Pepperdine University, Los Angeles and Malibu, California (contributor)
Publisher:	New York, N.Y. [u.a.] : Praeger Publ.
Subject:	Marktforschung \| Markt \| Handel \| Einzelhandelsbetrieb \| Handelsunternehmung \| Absatzpolitik \| Japan

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Extent:	XV, 156 S graph. Darst. 8°
Series:	Praeger special studies in international economics and development
Type of publication:	Book / Working Paper
Language:	English
ISBN:	0-275-09170-8
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10000557628