Marketing innovation : sources, capabilities and consequences at airports in Europe's peripheral areas
Year of publication: |
2010
|
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Authors: | Halpern, Nigel |
Published in: |
Journal of air transport management. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6997, ZDB-ID 1208154-1. - Vol. 16.2010, 2, p. 52-58
|
Subject: | Innovationsmanagement | Innovation management | Marketingmanagement | Marketing management | Flughafen | Airport | Periphere Region | Periphery | Europa | Europe |
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