Extent: | XVI, 324 S. graph. Darst. |
---|---|
Series: | Schriften zu Marketing und Management. - Frankfurt, M. : Lang, ISSN 0176-2729, ZDB-ID 52848-1. - Vol. 10 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift |
Language: | German |
Thesis: | Zugl.: Münster (Westfalen), Univ., Diss., 1984 |
Notes: | Literaturverz. S. 296 - 324 |
ISBN: | 3-8204-5692-9 |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013427447