Marketing kit for dummies : [a reference for the rest of us]
by Alexander Hiam
| Year of publication: |
2000
|
|---|---|
| Authors: | Hiam, Alexander |
| Publisher: |
Hoboken, NJ : Wiley |
| Subject: | Marketing | Management | Internet marketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XII, 358 S. : Ill., graph. Darst. 1 CD-ROM (12 cm) 24 cm. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes index |
| ISBN: | 0-7645-5238-4 |
| Source: |
Persistent link: https://www.econbiz.de/10004444705