Marketing
Jan S. Krulis-Randa
| Year of publication: |
1986
|
|---|---|
| Authors: | Krulis-Randa, Jan S. |
| Published in: |
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB). - Baden-Baden : Nomos, ISSN 0042-059X, ZDB-ID 204030-X. - Vol. 40.1986, 1, p. 49-54
|
| Subject: | Marketingtheorie | Marketing theory | Schweiz | Switzerland |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | German |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001011082