Marketing management : a systems perspective
William Lazer
| Year of publication: |
1971
|
|---|---|
| Authors: | Lazer, William |
| Publisher: |
New York [u.a.] : Wiley |
| Subject: | Marketingmanagement |
| Extent: | XIV, 720 S. : graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-471-51985-5 |
| Source: |
Persistent link: https://www.econbiz.de/10004590345