Marketing of financial services and markets
Year of publication: |
1999 ; 1st ed
|
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Authors: | Avadhani, V. A. |
Publisher: |
Mumbai [u.a.] : Himalayan Pub. House |
Subject: | Marketing | Marketingmanagement | Marketing management | Finanzmarkt | Financial market | USA | United States | Finanzdienstleistung | Financial services |
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Special issue: Academy of Marketing Conference 2016 : radical financial services marketing
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