Marketing
Jürgen Pesch
| Year of publication: |
2010 ; 2., überarb. Aufl.
|
|---|---|
| Authors: | Pesch, Jürgen |
| Publisher: |
Konstanz : UVK-Verl.-Ges. |
| Subject: | Marketing | Lehrbuch |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 316 S. graph. Darst. |
|---|---|
| Series: | UTB-Taschenbuch / UTB basics ; 2720 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | German |
| Notes: | Literaturverz. S. 310 - 312 |
| ISBN: | 3-8252-2720-0 ; 978-3-8252-2720-3 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003925874